Rapid Response Communications Specialist
The National Partnership for Women & Families is a nonprofit, nonpartisan 501(c)3 organization that fights for equality for all women and families. We’re passionate about making change on big issues such as equal pay for all women, paid leave for working families and access to affordable health care that provides abortion and reproductive care. We advocate on the Hill and work to make change to federal, state and local policy. This position will support the work of our core issues while also taking the lead on work outside of these areas. We understand that these issues are not race neutral and that as a predominantly white led organization we need to center and learn from women of color led organizations that are doing amazing work.
We are seeking a Rapid Response Communications Specialist to join our fun and friendly seven person communications team. Our team works to bring voice to the issues the National Partnership works on, with the belief that media is an extremely powerful tool for improving the lives of women. We also believe that in this fast paced media environment, the lines between traditional, social and digital media are increasingly blurring and that skilled communications professionals must be able to master both.
Our organization is undergoing an intensive change process to ensure that we are more inclusive, diverse and equitable in our big picture strategies as well as our everyday work. And we are continually working to attack racism, discrimination and hatred wherever we see it. The Rapid Response Communications Specialist is based in Washington, DC and reports to the Vice President of Marketing and Communications.
Position Summary This position is built for someone who loves trending topics, is an avid follower of the news and keeps their finger on the pulse of the culture. In this role you will have an opportunity to shape the voice of our social media accounts including Twitter, Instagram and Facebook. You’ll need to use good news judgement to make quick decisions on whether we should weigh in on key moments and news of the day, by evaluating the pro’s and con’s. You’ll be interacting with multiple policy people who are often brilliant but need your help translating wonk into quick short sound bites. And because we see our department as integrated you may be required to also do rapid writing of press releases, quotes or other materials which involves pitching mainstream media. You will bring an authentic voice that understands the diverse communities that are online including Black Twitter and you will understand how to ensure that our work has a racial justice lens that’s relevant to young people and people of color as well as other groups that are often marginalized such as people with disabilities, LGBTQ people and those will lower or no income.
- Be the primary voice for our social media accounts
- Act as your own reviewer for writing compelling social media content
- Take quality photos and videos using an iPhone, and create low production, rapid response videos and graphics
- Take lead on organizing staff around events and rallies including coordinating sign making and other creative tactics
- Occasionally write rapid response press materials including notes to reporters, op-eds and be responsible for proactive pitching to get reporters and influencers interested
- Work with the Communications Specialists and policy teams to identify key issues and trending topics that might impact their work
- Encourage teams to think creatively and outside the box to engage in communication that incorporates pop culture
- Brief and advise the communications team as well as other members of staff on how to be responsive to news of the day including tough topics like mass shootings, sexual harassment and violence against women and children
- Social media rock star; meaning you have previously managed organizational accounts with little or no supervision and you love mixing it up online
- You’ve produced social media content around an issue or campaign in order to make the issue more visible and rally support
- You’ve created interactive graphics and video that can be used on multiple platforms
- You know how to write and format a press release and have done successful pitching to media outlets
- You have written persuasive op-eds pieces and know how to pitch to the appropriate outlets
- You are capable of quickly processing large volumes of information and deciding on priorities in a timely matter
- You understand the news cycle and understand how to spot opportunities around current events and when to lead or to step back
- You understand that all social policy issues are impacted by racism and sexism and you have a clear understanding of what white privilege is and how it hinders efforts to create equity
- You have worked to incorporate race equity into your work in a way that doesn’t feel superficial and you know how to reach out to partner organizations and build alliances
Salary & Benefits
Starting compensation will range from $72,000 to $86,000 with exact salary based on experience. The National Partnership provides a generous benefits package that includes 3 weeks annual vacation time, paid sick time, paid federal holidays plus the last week of December, health, dental, and vision coverage, 403B and SEP-IRA retirement options, and paid family and medical leave for eligible employees.
Office and Team Culture
The National Partnership is a 45-person staff that fosters a collaborative culture. We have a casual work environment but we understand deadlines and know how to get things done. Our dress code is “dress for your day” as we believe you’re a professional and know what to wear and when to wear it. We offer a work from home day for all eligible employees and ad-hoc telework and flexibility as needed. The Communications team encourages quick and short meetings when necessary, promotes collaborative work processes and encourages staff to pursue professional development and lifetime learning.
Don’t be afraid to apply if you don’t have all the requirements. We are looking for a well-rounded candidate who has many of these qualifications as well as shows the ability to learn quickly.
Applications accepted until March 2, 2020.
The National Partnership is an equal opportunity employer and is committed to racial equity and social justice. We make a particular effort to recruit people of color to apply for open positions. People of color, LGBTQ individuals, people with disabilities, and people with other marginalized identities are encouraged to apply. Please see EEO is the Law and Equal Employment Opportunity for more information.